Magna International, one of the world's largest automotive suppliers, is taking center stage at Auto Shanghai 2025 with a showcase of next-generation technologies aimed at transforming the future of mobility. From electric drivetrains to autonomous driving and luxury interior solutions, Magna’s innovations reflect the industry's pivot toward smarter, cleaner, and more personalized vehicles.

Magna’s Four Innovation Pillars

At this year’s show, Magna is presenting a suite of technologies grouped into four major categories:

1. Sustainable Innovations

Leading the charge is Magna’s next-generation eDrive system. This high-efficiency electric drivetrain delivers:

  • Up to 250 kW of peak power

  • 5,000 Nm of peak axle torque

  • Compact and scalable design suitable for everything from small cars to powerful SUVs

This solution helps automakers meet rising EV demands while boosting vehicle range, acceleration, and energy efficiency — critical components in the electric transition.

2. Advanced Driver Assistance Systems (ADAS)

Magna’s collaboration with NVIDIA is powering their latest ADAS technology. Built on the NVIDIA DRIVE AGX and upcoming DRIVE Thor platform, Magna’s system brings:

  • 1,000 trillion operations per second of AI computing power

  • Active safety features

  • Autonomous driving capabilities up to Level 4

  • Intelligent in-cabin monitoring and digital cockpit solutions

This positions Magna at the forefront of autonomous vehicle development and AI-powered safety.

3. Personalized Brand Experiences

Magna is also rethinking in-car luxury and usability. Their new interior solutions include:

  • Reconfigurable seating systems made from recycled and bio-based materials

  • Modular SmartAccess™ power doors

  • Adaptive lighting and smart surfaces for personalized cabin experiences

These offerings allow OEMs to craft brand-specific cabin designs that prioritize both sustainability and high-end comfort.

4. Complete Vehicle Solutions

From engineering to full-scale manufacturing, Magna continues to offer full vehicle development services. One major announcement:
Magna has secured a contract to produce the INEOS electric off-road vehicle, with production set to begin in Graz, Austria, in 2026.

This further establishes Magna as a global mobility partner—not just a parts supplier.

Strategic Growth in China

Magna’s showcase at Auto Shanghai underscores its rapid growth in Asia. With nearly 70 manufacturing facilities and over 30,000 employees in China, the company reported a 15% increase in Chinese sales in 2024—with 60% of those sales coming from domestic OEMs.

This expansion reflects the region’s critical role in the global EV and smart mobility movement.

Final Thoughts: Magna’s Role in the Automotive Future

From ultra-efficient electric drivetrains to cutting-edge autonomous systems, Magna’s 2025 showcase is a glimpse into the future of driving. As automakers strive to meet rising consumer expectations for cleaner, safer, and smarter vehicles, Magna is supplying the innovation to make it all possible.

Whether you're a driver, tech enthusiast, or industry insider, keep an eye on Magna — because the future of mobility is being engineered right now.